Marketing without Fingerprints.
Thursday, January 12th, 2006 Church of the customer has an excellent podcast interview with Bill Samuals Jr., CEO of Makers Mark Whiskey about the role marketing, played in his company’s growth. In this he talks about the potential “snowball” effect that marketing to evangelists can have on a company.
“…and see that’s the snowball that’s got me concerned. It’s ‘cuz […]
Posted in Business | 
No Comments »
Get the RSS Feed